Sep 22, 2025
You deserve to know
You and I both know that Google, Instagram, FB, all these companies are tracking us 25/8, which is more hours in a day and more weeks in a year (sounds impossible, because it is).
These guys probably know more about us than we know about ourselves.
But there is a good part about being tracked all the time. It means more results for your business.
Yes, YOU as a business owner get to use this information that these companies sucked from us and make it boom your business even further.
When you're running ads, you need to know what is going RIGHT, and what is going WRONG (or I guess left). And you do that by knowing every single click people do from your ads.
That's right.
Every.
Single.
One.
There is two questions to this:
Why?
How?
Let's start with why.
If you decide to put money INTO that campaign, don't you think you deserve to know what is working and what isn't? You deserve to know how many people clicked, how many came in, how many leads you get, and then how many turn into clients. Especially in your website.
Now let's move onto how.
Because these businesses have a handful of smart people walking around, they know that businesses deserve to know what is going on with the money they are putting into ads, hence why they made:
Tracking devices
These devices, like Google Analytics, Meta Pixel, Microsoft Clarity, that these companies make are the things to know what is going on inside your business' website to improve the results of those ads your running.
So I would highly recommend installing these into your website and finding out how your ads are performing.
Hope this helps so you can make more money,
Rickson
P.S. If you're wondering what software to use, it depends on the ads your running. If you're using Meta, use the Meta Pixel, if you're using Google, use the Google Tags, or Google Analytics. But one that is amazing to just check out what people do is Microsoft Clarity.
P.P.S If you're a local business and not sure where to start with this or not looking to do it yourself, feel free to book a call and if we're a good fit to improve your business' results, and if we are, we can start tracking your results.